Baloise and UBS increase stake in homeowner platform Houzy

Written by Michael Griffiths

09/11/2022

Baloise and UBS have strengthened their strategic partnership within the shared home and living ecosystem by increasing their stake in homeowner platform, Houzy.

The start-up supports owners of houses and apartments with property-related needs.

By increasing their stake in Houzy, Baloise and UBS are said they are emphasising their joint ambitions in the home and living ecosystem. Both companies invested in Houzy at an early stage and have gathered experience in their roles as funding and insurance partners of the start-up.

Houzy provides a single platform that offers expert advice to homeowners as well as everything they need to digitally plan and manage their property. This can be from searching for a property and checking price trends, to accessing finance and the need for refurbishment, to obtaining protection against risks and maintaining the property.

“The acquisition of a joint majority stake in Houzy represents another milestone in the expansion of the ecosystem partnership between UBS and Baloise,” commented COO at UBS Switzerland, Sabine Magri. “Together with Houzy, we will now work on developing new and innovative solutions for our clients and make it even easier for them to access services related to home ownership.”

Head of private clients at Baloise, Yannick Hasler, added: “Following the recently announced partnership of Baloise and UBS with property transaction platform Brixel, which supports homeowners in the process of buying or selling property, we will draw on the respective core competencies and services of each partner in order to boost digitalization across the entire ecosystem.”

Houzy’s platform for residential property owners has a rapidly growing community of more than 110,000 registered users.

The start-up’s founder, Stefan Schärer, said: “We offer homeowners intuitive solutions in a clear and understandable way and position ourselves as a source of support and advice at all stages of the lifecycle of an owner-occupied property. The strategic partnership with Baloise and UBS enables us to maximise synergies in order to offer existing and new clients a broad range of benefits by providing seamless, comprehensive solutions.”

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