US asset managers unveil top priorities

Written by Adam Cadle

12/07/2023

The top three priorities for US asset managers this year include broadening product distribution, increasing their ability to offer personalised investment solutions, and creating new investment vehicles, according to Cerulli.

New investment vehicles remain an important goal for nearly half (46%) of asset managers. In terms of product priorities, nearly two-thirds (62%) of asset managers say active ETFs are a top priority for their firm to develop this year.

“The relative tax advantages of the vehicle, combined with increased adviser comfort with ETFs in client portfolios, make active ETFs an attractive proposition for asset managers,” Cerulli associate director Matt Belnap said.

“Still, the active ETF presents untrodden ground for many managers, requiring substantial work.”

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